For nearly a decade Oded led Visa’s innovation activities in Tel Aviv, helping banks worldwide work with local start-up technologies. During this period he also managed Visa’s core business in Israel and Malta, growing card volumes and driven by the numbers. Formerly a startup entrepreneur in the field of mobile payments and alternative media, Oded brings unique perspective that combines disruptive thinking with an understanding of business fundamentals, running corporate P&Ls and results oriented initiatives that focus on making the numbers work, alongside innovation initiatives. And he brings particular deep expertise in the payments industry. Fintivity was founded to meet the needs of corporate entities and banks seeking to address their innovation challenges through collaboration with early stage start-ups and technologies, with a focus on Fintech in Tel Aviv. Oded leads Fintivity as its CEO.